Browse our full range of services to find the perfect solution for your needs.
MacRAE’S founder, Hugh Owen, recognized early the rise of AI and digital acceleration. His vision defines MacRAE’S as a future-ready growth partner.
Browse our full range of services to find the perfect solution for your needs.
MacRAE’S founder, Hugh Owen, recognized early the rise of AI and digital acceleration. His vision defines MacRAE’S as a future-ready growth partner.
Browse our full range of services to find the perfect solution for your needs.
MacRAE’S founder, Hugh Owen, recognized early the rise of AI and digital acceleration. His vision defines MacRAE’S as a future-ready growth partner.
Reach your audience in AI-generated search results—before your competitors do.
MacRAE’S founder, Hugh Owen, recognized early the rise of AI and digital acceleration. His vision defines MacRAE’S as a future-ready growth partner.
Reach your audience in AI-generated search results—before your competitors do.
MacRAE’S founder, Hugh Owen, recognized early the rise of AI and digital acceleration. His vision defines MacRAE’S as a future-ready growth partner.
Reach your audience in AI-generated search results—before your competitors do.
MacRAE’S founder, Hugh Owen, recognized early the rise of AI and digital acceleration. His vision defines MacRAE’S as a future-ready growth partner.
Investing in the right SEO services for ecommerce websites pays off in more than just a traffic bump. Here’s what it actually changes for your store:
Our AI Visibility Engine™ rests on three pillars that work together, not in isolation: SEO, Generative Engine Optimization (GEO), and Conversion Engineering. Combined, they turn visibility on Google, on AI platforms, wherever your buyers are looking, into revenue you can actually measure.
Technical & Structured Optimization: We handle the crawl architecture, schema markup, and entity structuring that make your site easy for Google and AI systems alike to understand.
Authority & Backlink Development: Strategic content clusters and quality backlinks that build real domain authority, not just link volume.
Search Intent Alignment: Keyword mapping built around what buyers actually want, not just what they type.
AI-Ready Content Structuring: Content formatted and written so AI-generated overviews and conversational search are more likely to cite it.
Entity & Knowledge Graph Reinforcement: Clear, consistent service definitions and structured signals that help AI systems actually understand what you do.
Cross-Platform AI Discoverability: Getting your brand in front of buyers wherever they’re asking, ChatGPT included.
Conversion Rate Optimization (CRO): UX refinements, sharper CTAs, and buyer journey mapping that turn more visitors into leads and sales.
Performance-Driven Website Architecture: Landing pages built around the exact queries your highest-intent buyers are searching.
Behavioral Analytics & Continuous Improvement: We watch the data and keep adjusting, so traffic keeps turning into real, measurable ROI.
We start with keyword research built around your actual products and how buyers shop for them, because ranking for the wrong terms doesn’t move revenue.
Every product and category page gets optimized end to end, from metadata to internal links, so it works for both search engines and real shoppers.
Site speed, mobile usability, crawlability: these aren’t extras; they’re the foundation. Our technical SEO work makes sure your store is actually built to rank.
Blog posts, buying guides, FAQs: content that brings in traffic and builds enough trust that people actually convert, not just click.
We earn backlinks from real, reputable sources in your niche, building the kind of authority that helps you outrank competitors.
SEO isn’t a set-it-and-forget-it project. We track performance, watch for algorithm shifts, and keep refining your strategy so results keep improving.
Real, sustainable ecommerce growth takes more than basic on-page tweaks. It takes a strategic ecommerce SEO Agency that actually understands AI visibility, structured data, and conversion engineering, together, not as separate line items.
We deliver SEO services for ecommerce websites alongside integrated digital marketing, built to grow authority, bring in qualified traffic, and drive revenue you can measure, including dedicated ecommerce SEO services in the USA and Canada for retailers focused on that market.
Ready to build a scalable ecommerce SEO strategy engineered for the long term? Let’s talk.
MacRAE’S helps ecommerce companies structure product and category pages so they appear across search engines and AI-driven shopping research.
Renuka Harracksingh
Drew Barnes
Christine McAniff
Parthavi Zaveri - Patel
Michael Grimes
Casey McDonald
Max Beairsto
Stephen Didio
Steve Willis
Matthew Brown
Cassandra Lea Wilson
Ottmar Brandau
Andrew White
Posted on Google Nabeel QureshiTrustindex verifies that the original source of the review is Google. MacRAE's represents the pinnacle of digital craftsmanship. For any organization seeking to elevate its online presence with a blend of sophistication and functional excellence, MacRAE'S services are an absolute imperative. They have my highest, most unreserved recommendation.Posted on Google Tom HallTrustindex verifies that the original source of the review is Google. Great SEO/SAO support for our company site. Useful reports. Strategic support and advice. Responsive.Posted on Google Richard C. FernandesTrustindex verifies that the original source of the review is Google. Working with MacRAE’S has completely transformed our online presence. We started with a brand-new website and within a year, we’re now seeing strong growth across all channels and even outranking major platforms like Indeed, LinkedIn, and Monster in our market. The team is strategic, proactive, and results-driven. Highly recommended.Posted on Google Bowen SmithTrustindex verifies that the original source of the review is Google. We worked with MacRAE’S on our company’s digital marketing with the goal of increasing performance of inbound leads and boosting organic traffic. From day one, the MacRAE’S team was collaborative, knowledgeable, and easy to work with. They partnered with us closely on everything from content creation and SEO strategy to technical improvements, website design, and development. Their team truly took the time to understand our marketing goals and tailor their efforts accordingly. Since working with them, we've seen a clear increase in both traffic and lead performance. It’s refreshing to work with a digital marketing agency that’s not just results-driven but also highly responsive and invested in long-term success. Highly recommend MacRAE’S to any business looking to improve their online presence and generate results!Posted on Google Kevin LeeTrustindex verifies that the original source of the review is Google. Working with MacRAE'S Digital marketing team has been a true pleasure! Their team's expertise and commitment were evident throughout the process of creating our beautiful website, which perfectly reflects our brand.Posted on Google Sylvie BerubeTrustindex verifies that the original source of the review is Google. The staff is amazing and professional. They take time to understand your businessPosted on Google Marla McNabbTrustindex verifies that the original source of the review is Google. Very knowledgeable and helpful when it comes to SEO and websitesPosted on Google shelly smallTrustindex verifies that the original source of the review is Google. MacRAE’S is the perfect choice for anyone wanting to keep their website up-to-date and reliable. They have fantastic customer service and a great technical support team to help you at every step of the way. Highly recommended!Posted on Google Demetrois AlafogiannisTrustindex verifies that the original source of the review is Google. The team at MacRae's is outstanding. What an amazing experience from the initial call to the team meetings and performance reports. The communication and attention to detail are 2nd to none. I can not express my happiness to the move to MacRae's enough. And ofcourse the roi is beyond even what was explained to me. Strongly recommend anyone wanting to have their digital presence illuminated to call immediately!Posted on Google Pathway Communications OfficialTrustindex verifies that the original source of the review is Google. MacRAE's has been an amazing partner to Pathway Communications for its digital marketing efforts. There we worked with Sakshi who was our Account manager. We have nothing but great things to say for her! She is extremely thorough professional and responsive to any requests we may present. She has the required expertise and experience in the digital marketing space which helped us in getting the desired results. Her team has helped increase our organic sessions on our website with continual month over month increase. Our keyword rankings have increased and we have seen so much more traffic to our website. We cannot thank them enough for all of the hardwork and effort put in to making Pathway's digital presence felt.
Regielyn Capobianco
Demetrois Alafogiannis
Joyce Padilla
Marlon McPherson
See how visible your business is in Google, ChatGPT, and beyond, compared to your competitors!
MacRAE’S has been a leading expert in B2B marketing and information services for over a century, and we’ve been helping B2B and B2C businesses with their online presence and lead generation for over 20 years.
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