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YouTube SEO Evolves With AI Overviews
YouTube SEO Evolves With AI Overviews
Jan 28, 2026
YouTube SEO is entering a new phase as AI-generated overviews begin shaping video discovery. These summaries pull context from titles, descriptions, transcripts, and engagement signals to surface quick insights in search results. This shift means creators must focus more on clarity, topical relevance, and structured metadata. Keyword stuffing becomes less effective as AI evaluates intent and usefulness. The update signals that video optimization is no longer isolated from broader AI search trends, making holistic content strategy essential.
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