U.S. Copyright Office Flags AI Infringement at Every Stage
A recent report reveals that while Google search impressions have increased by 49% year-over-year, click-through rates (CTR) have declined by 30%. This decline is attributed to the introduction of AI Overviews, which provide direct answers to user queries, reducing the need to click through to websites. The study highlights that even top-ranking sites are experiencing significant drops in traffic, raising concerns among publishers about the impact of AI-generated summaries on organic search traffic.