LinkedIn Unveils “Create on LinkedIn” Hub to Empower Content Creators
LinkedIn has launched its “Create on LinkedIn” hub, a centralized resource to help users craft high-performing content. The hub features sections on content creation, optimization through analytics, and audience growth. It offers best practices for videos, posts, newsletters, and live events—emphasizing authenticity, clear messaging, and consistency. The platform stresses video subtitles, concise formatting, and strategic timing. This move comes as LinkedIn continues to offer strong organic reach compared to other platforms. For marketers and thought leaders, the hub provides tactical advice for maximizing content performance and engaging LinkedIn’s 1+ billion-strong professional user base.