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NATS Canada
NATS Canada specializes in providing extensive and reliable 3PL and supply chain management services across Canada and the USA. With a strong focus on heavy and large item shipping, NATS Canada ensures efficient, timely, and secure delivery solutions for various industries. Their expertise in logistics and commitment to customer satisfaction make them a trusted partner for businesses seeking seamless freight and transportation services.
The Challenges
NATS Canada started working with MacRAE’S in April 2019, to revamp their website and to expand their business more prominently. Seeking to boost their online presence, organic traffic, and rankings, they aimed to generate leads while also expanding their business across North America.
Solutions Provided by MacRAE’S
- We redesigned their website to improve the UX/UI, responsiveness and navigation structure.
- We created several new service pages.
- We enhanced the content of current webpages to boost their online authority and credibility.
- We conducted on-page tasks such as keyword research, optimizing meta tags, integrating keywords into webpage content, and blogging to ensure SEO compliance.
- Simultaneously, we did deep competitive research and implemented best practices on the website.
- We created backlinks to trustworthy websites to improve domain authority
- Our team worked on the technical aspects such as speed of the website and heading tags.
- Our unique backlink opportunities, combined with our efforts, have led to an expanding and varied link profile each month.
Keywords Ranking Improvement:
The Results
MacRAE'S has transformed our online presence by redesigning our website for better UX/UI, creating new service pages, and optimizing our content for SEO. Their comprehensive approach, including technical enhancements and unique backlink strategies, has significantly boosted our online authority and credibility. We recommend MacRAE'S to anyone looking to boost their online presence!
Jeff Wiseman Vice President, Sales & Operations
