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Recover from a Google Penalty with a Google Penalty Recovery Agency

June 12, 2017 MacRAE'S 3 min read

A penalty can ultimately cost you money and damage your reputation. If you think that Google penalizes your online business, turn to a reputable SEO company in Mississauga. A google penalty recovery consultant will analyze the situation, identify the problem, then recover your site. However, an SEO professional will also provide you with insight for avoiding future penalties.

A search engine optimization company not only implements various marketing strategies to bolster the success of online businesses, but it also helps people recover from penalties. Learning that Google has penalized you is frustrating, especially after spending a lot of time, money, and effort working on SEO strategies. If Google believes that your site violated its Webmaster Guidelines or manipulated the SERPs (search engine results) in some way, it will penalize you.

For a manual penalty, Google sends a message letting you know that it completely banned your site. However, if the issue relates to Google’s algorithm, this search engine flagged your site as spam and sends no notice. Fortunately, there are signs to watch for that would indicate the need for SEO penalty recovery services from an internet marketing company. Some examples of these include the following.

  • Decreased Home Page Ranking – Your home page dropped in ranking from the first page to the second or third
  • Vanishing Website – Your website disappeared from all search rankings
  • Non-Ranking Landing Page – Other site pages rank, excluding the landing page

Common Types of Penalties and How to Recover From Google Penalty

An expert knows what to look for when searching for Google penalties. Based on the findings, the person offers the appropriate solution. Some of the more common penalties that an internet marketing company deals with include:

  • Bad Links – If your site consists of irrelevant or low-ranking links, a penalty is imminent. This is why a professional SEO consultant never uses links for the sake of boosting engine ranking but instead focuses on industry-related or high-quality links.
  • Keyword Spamming – Google penalizes for overusing or “stuffing” keywords. Whether inside or outside of your site’s content, an SEO expert can make the necessary changes, thereby improving your ranking status.
  • Duplicate Content – If Google finds your site contains copied or similar content from another site, it will penalize you for duplicate content. Always write original, interesting, useful, and engaging content, and then check it for copyright infringement using a trusted program or tool.
  • Cloaking – Cloaking consists of highly optimized pages invisible to site visitors but seen by search engines as a way of increasing page ranking but without providing people with quality content.

Regardless of the penalty, our team of experts at MacRAE'S will identify the issue and fix it. If you notice any of the penalty signs mentioned, contact us immediately for professional assistance.

Sylvie Berube
Sylvie Berube
2023-11-02
The staff is amazing and professional. They take time to understand your business
Marla McNabb
Marla McNabb
2023-11-01
Very knowledgeable and helpful when it comes to SEO and websites
shelly small
shelly small
2023-01-23
MacRAE’S is the perfect choice for anyone wanting to keep their website up-to-date and reliable. They have fantastic customer service and a great technical support team to help you at every step of the way. Highly recommended!
Demetrois Alafogiannis
Demetrois Alafogiannis
2022-07-22
The team at MacRae's is outstanding. What an amazing experience from the initial call to the team meetings and performance reports. The communication and attention to detail are 2nd to none. I can not express my happiness to the move to MacRae's enough. And ofcourse the roi is beyond even what was explained to me. Strongly recommend anyone wanting to have their digital presence illuminated to call immediately!
Pathway Communications Official
Pathway Communications Official
2022-02-04
MacRAE's has been an amazing partner to Pathway Communications for its digital marketing efforts. There we worked with Sakshi who was our Account manager. We have nothing but great things to say for her! She is extremely thorough professional and responsive to any requests we may present. She has the required expertise and experience in the digital marketing space which helped us in getting the desired results. Her team has helped increase our organic sessions on our website with continual month over month increase. Our keyword rankings have increased and we have seen so much more traffic to our website. We cannot thank them enough for all of the hardwork and effort put in to making Pathway's digital presence felt.
DuraSystems Barriers Inc.
DuraSystems Barriers Inc.
2021-06-21
We are very pleased with the excellent service we have received from MacRAE's and specifically our account manager Deepak. Deepak's monthly phone calls to update us on our SEO progress, as well as to inform us of plans that Google may have in the works that could affect our SEO rankings, are extremely helpful in our decision making.
lou alexiou
lou alexiou
2021-06-18
MacRAE's built up our ranking and we got results. Support team is awsome! The monthly meetings and immediate response are invaluable. Thank you Deepak and Rebecca.
Andrew White
Andrew White
2021-06-04
MacRAES' has been our SEO provider for a number of years. When it came time to update our website, we turned to them. Their expertise, reasonable cost and attention to detail has resulted in a website that is fully optimized for new search engine algorithms.
Gene Vincent
Gene Vincent
2021-06-02
I have worked with a lot of Internet vendors. We are so happy to have worked with Deepak and his team of engineers at MacRae. Punctual and productive, the quality of his work falls into the category "none better". We look forward to working with him on future projects...
Robert Dunford
Robert Dunford
2021-05-03
If you need a website and or digital marketing services, MacRAE'S is an excellent choice. (note I work here) The team takes every program very seriously and delivers consistent, high quality recommendations and services to help businesses grow. Our customers come from manufacturing, transportation, dentistry to name a few.
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