Local Search Marketing Services: Revolutionizing the Face of Digital Marketing

June 19, 2017 MacRAE'S 3 min read

When it comes to digital marketing, two things have revolutionized it: mobile and local SEO services. Although both are critical, experts now deem local search optimization an essential factor for growing your customer base this year and next. By hiring a reputable local SEO company, not only will your business gain online visibility, but it will also get more website views that help it stand out from the competition.

Thanks to advances in search engines, the importance of local business marketing strategies is on the rise. Unlike some SEO strategies that come and go, local search optimization is here to stay. Small companies that rely on local web marketing services have experienced increased sales, which equates to greater profits. With a profound impact on business, now is the perfect time for you to take advantage of what local marketing packages offer.

Just within the past several months, new tools and adjustments have emerged, giving experts the ability to boost your site’s performance within the local marketing arena. Following are just a couple of examples of how local business marketing strategies can take your business from ordinary to extraordinary.

  • Accuracy – For people who search for local businesses online, mobile apps and search engines often rely on location data. If any of the listing data contains errors or omissions or has inconsistent information, there is a good chance that your local listing will not show up in search results. When you consider people perform more than 100 billion searches each month on Google alone, you can better understand how easy it is to get lost. However, when you hire an expert to implement the right local strategy, part of the service involves checking and double-checking all listing data for accuracy.
  • Attracting Prospects – Based on your marketing budget, business model, and resources, a professional who deals with local SEO marketing services can determine which strategy best serves your needs. Just like other methods of online SEO, local marketing consists of different components. As a specialist in local marketing, the professional that you hire will conduct an analysis and then determine the best course of action necessary to enhance your company’s visibility and rank higher in local search results.

Without local marketing experience, staying on top of the ever-changing local search ecosystem is impossible. At MacRAE Marketing, we understand how different search engines continually test and implement new local capabilities, which allows us to provide you with local search marketing services that get incredible results. To learn about our company and the services provided, visit our website or call to speak with a company representative. MacRAE’S is listed as one of the top Top SEO Companies in Toronto by Clutch.

Sylvie Berube
Sylvie Berube
2023-11-02
The staff is amazing and professional. They take time to understand your business
Marla McNabb
Marla McNabb
2023-11-01
Very knowledgeable and helpful when it comes to SEO and websites
shelly small
shelly small
2023-01-23
MacRAE’S is the perfect choice for anyone wanting to keep their website up-to-date and reliable. They have fantastic customer service and a great technical support team to help you at every step of the way. Highly recommended!
Demetrois Alafogiannis
Demetrois Alafogiannis
2022-07-22
The team at MacRae's is outstanding. What an amazing experience from the initial call to the team meetings and performance reports. The communication and attention to detail are 2nd to none. I can not express my happiness to the move to MacRae's enough. And ofcourse the roi is beyond even what was explained to me. Strongly recommend anyone wanting to have their digital presence illuminated to call immediately!
Pathway Communications Official
Pathway Communications Official
2022-02-04
MacRAE's has been an amazing partner to Pathway Communications for its digital marketing efforts. There we worked with Sakshi who was our Account manager. We have nothing but great things to say for her! She is extremely thorough professional and responsive to any requests we may present. She has the required expertise and experience in the digital marketing space which helped us in getting the desired results. Her team has helped increase our organic sessions on our website with continual month over month increase. Our keyword rankings have increased and we have seen so much more traffic to our website. We cannot thank them enough for all of the hardwork and effort put in to making Pathway's digital presence felt.
DuraSystems Barriers Inc.
DuraSystems Barriers Inc.
2021-06-21
We are very pleased with the excellent service we have received from MacRAE's and specifically our account manager Deepak. Deepak's monthly phone calls to update us on our SEO progress, as well as to inform us of plans that Google may have in the works that could affect our SEO rankings, are extremely helpful in our decision making.
lou alexiou
lou alexiou
2021-06-18
MacRAE's built up our ranking and we got results. Support team is awsome! The monthly meetings and immediate response are invaluable. Thank you Deepak and Rebecca.
Andrew White
Andrew White
2021-06-04
MacRAES' has been our SEO provider for a number of years. When it came time to update our website, we turned to them. Their expertise, reasonable cost and attention to detail has resulted in a website that is fully optimized for new search engine algorithms.
Gene Vincent
Gene Vincent
2021-06-02
I have worked with a lot of Internet vendors. We are so happy to have worked with Deepak and his team of engineers at MacRae. Punctual and productive, the quality of his work falls into the category "none better". We look forward to working with him on future projects...
Robert Dunford
Robert Dunford
2021-05-03
If you need a website and or digital marketing services, MacRAE'S is an excellent choice. (note I work here) The team takes every program very seriously and delivers consistent, high quality recommendations and services to help businesses grow. Our customers come from manufacturing, transportation, dentistry to name a few.
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