Tips for Choosing the Right Domain Name

Development Services Domain Name Web Development

July 20, 2022 Web Design & Development

When looking to develop an online presence, it is important to choose an appropriate domain name. The domain is what customers type in their browser to bring up your company’s website. It is important to choose one that is not only descriptive, but easy to remember. There is nothing worse than someone looking for your company and typing in the wrong web address. That is an easy way to not only lose customers but also potential revenue. So, how does one go about choosing the right address? Thankfully, that part is not as hard as it might seem.

A Web development services company, like MacRAE’S, can help to develop a cutting-edge website and create a domain name that can address all of those issues. There are also various domain name searching tools to help refine the naming process.

Domain Name Pitfalls

While choosing the best domain name for your company is vital to driving customers to your website, there are other issues too. An important issue to address is whether the domain name you have chosen has been registered or not. Nothing worse than brainstorming over a domain name only to find out another company has already registered it.

Early in the evolution of the Internet, registering domain names became a business proposition. People would register names of businesses and even celebrities. Toyota had to pay hundreds of thousands of dollars to gain the rights to use toyota. Even though it was their company name, someone had already registered it. Madonna had to do the same thing when someone had registered madonna before she could. At the time, registering a domain cost just a few dollars a year. The idea was to register names and then resell them for big profits. Madonna had to pay more than $200,000.00 for the rights to her domain.

Domain Name Searching Tools

To avoid choosing a name that has already been registered, there are online tools which can help. They also offer suggestions to keep the domain name short. The top eight are listed below:

  • Domainr
  • Dot-o-mater
  • ButstAName
  • Domain Tools
  • Domize
  • DomainsBot
  • NameBoy
  • dyyo

These online tools can advise users the ‘readability’ of the domain name. They can also offer suggestions based upon the description of the type of website you want to register. Some ask for a primary and secondary word and then provide suggestions based on the inputted information.

Whether you are new to the domain name game or a wily veteran, these tools can help refine your domain name list. There are also other options. MacRAE’S, a website development company, can over a full spectrum of web development services. We can get your website noticed. We are MacRAE’S. Contact us today.

Demetrois Alafogiannis
Demetrois Alafogiannis
2022-07-22
The team at MacRae's is outstanding. What an amazing experience from the initial call to the team meetings and performance reports. The communication and attention to detail are 2nd to none. I can not express my happiness to the move to MacRae's enough. And ofcourse the roi is beyond even what was explained to me. Strongly recommend anyone wanting to have their digital presence illuminated to call immediately!
Pathway Communications Official
Pathway Communications Official
2022-02-04
MacRAE's has been an amazing partner to Pathway Communications for its digital marketing efforts. There we worked with Sakshi who was our Account manager. We have nothing but great things to say for her! She is extremely thorough professional and responsive to any requests we may present. She has the required expertise and experience in the digital marketing space which helped us in getting the desired results. Her team has helped increase our organic sessions on our website with continual month over month increase. Our keyword rankings have increased and we have seen so much more traffic to our website. We cannot thank them enough for all of the hardwork and effort put in to making Pathway's digital presence felt.
DuraSystems Barriers Inc.
DuraSystems Barriers Inc.
2021-06-21
We are very pleased with the excellent service we have received from MacRAE's and specifically our account manager Deepak. Deepak's monthly phone calls to update us on our SEO progress, as well as to inform us of plans that Google may have in the works that could affect our SEO rankings, are extremely helpful in our decision making.
lou alexiou
lou alexiou
2021-06-18
MacRAE's built up our ranking and we got results. Support team is awsome! The monthly meetings and immediate response are invaluable. Thank you Deepak and Rebecca.
Andrew White
Andrew White
2021-06-04
MacRAES' has been our SEO provider for a number of years. When it came time to update our website, we turned to them. Their expertise, reasonable cost and attention to detail has resulted in a website that is fully optimized for new search engine algorithms.
Gene Vincent
Gene Vincent
2021-06-02
I have worked with a lot of Internet vendors. We are so happy to have worked with Deepak and his team of engineers at MacRae. Punctual and productive, the quality of his work falls into the category "none better". We look forward to working with him on future projects...
Robert Dunford
Robert Dunford
2021-05-03
If you need a website and or digital marketing services, MacRAE'S is an excellent choice. (note I work here) The team takes every program very seriously and delivers consistent, high quality recommendations and services to help businesses grow. Our customers come from manufacturing, transportation, dentistry to name a few.
Franco DiGiovanni
Franco DiGiovanni
2021-04-15
Good quality SEO work for my website. Monthly reports on activities comprehensive but a little complex for a non-SEO person to understand.
Jeff Wiseman
Jeff Wiseman
2021-03-25
Great company! I would highly recommend. The value that they can bring to your organization is worth every penny. Deepak and Rob should get special mention as they have made this journey into SEO for my business very easy. Thank you both!
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