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How SEO Services Can Boost Your Startup Business

Local SEO ppc ads SEO Practices SEO Strategy social media

April 28, 2021 MacRAE'S 3 min read

As a new business, you know how important it is to grow your customer base and stabilize your income. If you don’t, you simply won’t survive. Many new startups don’t, but those that reach out to a company that offers B2B SEO services have a better chance than most. Partnering with one of these experts is a good way of pulling in new customers via online marketing. You don’t want to try taking on your website design or SEO work yourself—as a startup, you’re likely already wearing multiple hats as it is. Don’t try to do too much. Leave the SEO to the team here at MacRAE’S. Here are some of the ways our SEO services will help you quickly grow.

We Will Get the Right People to Your Website

It’s not enough to have an amazing website that perfectly showcases your products and services. That website also has to be optimized to get the right people to it. That’s why SEO services for small businesses are in such high demand. When you work with an SEO expert, they will first sit down with you and research your business, your industry, your customers, and even your competitors. This deep research is needed so they can use the best keywords. You also want a partner who will continue to monitor your website’s SEO to make certain it’s effective. It’s very likely some keywords will need to be changed, tested, modified, and re-tested. Even keywords that were once performing very well may need to be changed after several months or a year.

Utilize PPC Ads

Another reason you should work with a SEO company is that they understand how to best leverage PPC ads. These ads appear on search results and as banners on websites. When someone clicks on them, you’re charged a small fee that varies depending on what keywords you selected. If used incorrectly, these ads can cost you a good amount of money without delivering customers to your website. When in the hands of an expert, though, you will get a great return on your investment.

Drive More People to Your Social Media

Finally, a business that focuses on digital marketing for manufacturing companies knows how to harness social media. This involves both driving customers to your social media pages and then moving them to your website or directly to you. Social media is more than simply making posts and sharing some content. You need to have a plan behind what you post and how often you share.

The team here at MacRAE’S has years of experience in SEO, online advertising, social media, and other digital marketing techniques. We have worked with a number of startups, and we’re ready to work with you. Contact us today to discuss your SEO needs.

Sylvie Berube
Sylvie Berube
2023-11-02
The staff is amazing and professional. They take time to understand your business
Marla McNabb
Marla McNabb
2023-11-01
Very knowledgeable and helpful when it comes to SEO and websites
shelly small
shelly small
2023-01-23
MacRAE’S is the perfect choice for anyone wanting to keep their website up-to-date and reliable. They have fantastic customer service and a great technical support team to help you at every step of the way. Highly recommended!
Demetrois Alafogiannis
Demetrois Alafogiannis
2022-07-22
The team at MacRae's is outstanding. What an amazing experience from the initial call to the team meetings and performance reports. The communication and attention to detail are 2nd to none. I can not express my happiness to the move to MacRae's enough. And ofcourse the roi is beyond even what was explained to me. Strongly recommend anyone wanting to have their digital presence illuminated to call immediately!
Pathway Communications Official
Pathway Communications Official
2022-02-04
MacRAE's has been an amazing partner to Pathway Communications for its digital marketing efforts. There we worked with Sakshi who was our Account manager. We have nothing but great things to say for her! She is extremely thorough professional and responsive to any requests we may present. She has the required expertise and experience in the digital marketing space which helped us in getting the desired results. Her team has helped increase our organic sessions on our website with continual month over month increase. Our keyword rankings have increased and we have seen so much more traffic to our website. We cannot thank them enough for all of the hardwork and effort put in to making Pathway's digital presence felt.
DuraSystems Barriers Inc.
DuraSystems Barriers Inc.
2021-06-21
We are very pleased with the excellent service we have received from MacRAE's and specifically our account manager Deepak. Deepak's monthly phone calls to update us on our SEO progress, as well as to inform us of plans that Google may have in the works that could affect our SEO rankings, are extremely helpful in our decision making.
lou alexiou
lou alexiou
2021-06-18
MacRAE's built up our ranking and we got results. Support team is awsome! The monthly meetings and immediate response are invaluable. Thank you Deepak and Rebecca.
Andrew White
Andrew White
2021-06-04
MacRAES' has been our SEO provider for a number of years. When it came time to update our website, we turned to them. Their expertise, reasonable cost and attention to detail has resulted in a website that is fully optimized for new search engine algorithms.
Gene Vincent
Gene Vincent
2021-06-02
I have worked with a lot of Internet vendors. We are so happy to have worked with Deepak and his team of engineers at MacRae. Punctual and productive, the quality of his work falls into the category "none better". We look forward to working with him on future projects...
Robert Dunford
Robert Dunford
2021-05-03
If you need a website and or digital marketing services, MacRAE'S is an excellent choice. (note I work here) The team takes every program very seriously and delivers consistent, high quality recommendations and services to help businesses grow. Our customers come from manufacturing, transportation, dentistry to name a few.
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Contact us to explore how we can help your business grow.