Defining ECommerce Development

Ecommerce Development Ecommerce Websites Web Design Agency

July 4, 2022 Web Design & Development

If you are not sure what ecommerce is, you must have been living under a rock for the last two decades. With the explosion of Internet sales, it has become absolutely vital for companies to have a web presence and ecommerce capabilities. Online shopping has become a revenue-rich beast of epic proportions. In 2021, over 2 billion customers made online purchases. If that number did nothing to wake you up to the power of ecommerce, then likely, nothing will.

Companies looking to leverage their online presence with e-commerce capabilities are looking for an ecommerce web design agency for help. With an estimated 24 million ecommerce websites available online, it is important to make your web presence stand out from others in your sector. How can you make that happen? Easy. Contact MacRAE’S. We create ecommerce websites for various businesses in multiple sectors.

What are the Types of Ecommerce Websites?

Ecommerce websites greatly increase a company’s reach. Customers are able to research and purchase products from companies around the world. With just a few clicks, they are able to make purchases from their own home.

The two types of ecommerce websites are listed below:

  • Vendor-Specific Websites
  • Multi-Vendor Online Marketplaces

Vendor-Specific Websites

This is the most common ecommerce website. They are designed and run by a single business who is the sole seller on the site. Companies who create and manage their own website have the ability to brand their space. It allows them to promote and sell their own products and services. It also allows them to use various digital marketing strategies such as SEO, or search engine optimization. This allows your specific company to rank higher in search results which drives more traffic and customers to your site.

Multi-Vendor Online Marketplaces

This type of ecommerce site brings together products and services from various businesses. Some of the best-known examples of multi-vendor online marketplaces are below:

  • Amazon
  • eBay
  • Alibaba

What is Ecommerce Web Development?

Web development for an ecommerce site needs to involve designing a prototype. This prototype needs to do several things:

  • Bring in Customers
  • Generate Conversions
  • Allow POS for Customers

It is important the website look and feel the way you want it to. This is the first impression customers will have of your company.

Key Components to Ecommerce Web Development

While there are many considerations to be made during development, these steps are key:

  • Have a Plan
  • Choose Domain Name
  • Create a Layout
  • Code Your Website
  • Optimize Functionality

Ecommerce website development is not to be taken lightly. It is important to have a valued partner as your ecommerce web design agency. Let MacRAE’S be your development partner. We can help your company with every step.

Sylvie Berube
Sylvie Berube
The staff is amazing and professional. They take time to understand your business
Marla McNabb
Marla McNabb
Very knowledgeable and helpful when it comes to SEO and websites
shelly small
shelly small
MacRAE’S is the perfect choice for anyone wanting to keep their website up-to-date and reliable. They have fantastic customer service and a great technical support team to help you at every step of the way. Highly recommended!
Demetrois Alafogiannis
Demetrois Alafogiannis
The team at MacRae's is outstanding. What an amazing experience from the initial call to the team meetings and performance reports. The communication and attention to detail are 2nd to none. I can not express my happiness to the move to MacRae's enough. And ofcourse the roi is beyond even what was explained to me. Strongly recommend anyone wanting to have their digital presence illuminated to call immediately!
Pathway Communications Official
Pathway Communications Official
MacRAE's has been an amazing partner to Pathway Communications for its digital marketing efforts. There we worked with Sakshi who was our Account manager. We have nothing but great things to say for her! She is extremely thorough professional and responsive to any requests we may present. She has the required expertise and experience in the digital marketing space which helped us in getting the desired results. Her team has helped increase our organic sessions on our website with continual month over month increase. Our keyword rankings have increased and we have seen so much more traffic to our website. We cannot thank them enough for all of the hardwork and effort put in to making Pathway's digital presence felt.
DuraSystems Barriers Inc.
DuraSystems Barriers Inc.
We are very pleased with the excellent service we have received from MacRAE's and specifically our account manager Deepak. Deepak's monthly phone calls to update us on our SEO progress, as well as to inform us of plans that Google may have in the works that could affect our SEO rankings, are extremely helpful in our decision making.
lou alexiou
lou alexiou
MacRAE's built up our ranking and we got results. Support team is awsome! The monthly meetings and immediate response are invaluable. Thank you Deepak and Rebecca.
Andrew White
Andrew White
MacRAES' has been our SEO provider for a number of years. When it came time to update our website, we turned to them. Their expertise, reasonable cost and attention to detail has resulted in a website that is fully optimized for new search engine algorithms.
Gene Vincent
Gene Vincent
I have worked with a lot of Internet vendors. We are so happy to have worked with Deepak and his team of engineers at MacRae. Punctual and productive, the quality of his work falls into the category "none better". We look forward to working with him on future projects...
Robert Dunford
Robert Dunford
If you need a website and or digital marketing services, MacRAE'S is an excellent choice. (note I work here) The team takes every program very seriously and delivers consistent, high quality recommendations and services to help businesses grow. Our customers come from manufacturing, transportation, dentistry to name a few.
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