The Challenge
City Duct Cleaning Inc has been a long-term client of MacRAE’S. They partnered with MacRAE’S in August 2016 to increase their SEO exposure. City Duct Cleaning is a service provider, so they wanted to boost their online presence in their local area.
The Solutions Provided by MacRAE’S
- We analyzed the website and created a strategy to optimize their site and bring up their rankings on Google
- We started working on creating local listings and optimizing their Google My Business page to improve local ranking on SERP and map and increasing their online exposure
- We implemented on-page strategies including keyword research, meta tags, webpage content update, internal linking, and blogging
- Our team worked on the technical aspects such as UX/UI and mobile responsiveness
- MacRAE’S continue to analyze the website and change the CTAs as per audience behaviour and trends
