Building an Interactive and Engaging Website

Digital Marketing Agency Digital Solutions Web Design Company

March 8, 2022 Web Design & Development

One of the best website development tools that exist today is WordPress. Building a website through WordPress is simple and easy. Even if you are new to building websites, you can build professional websites easily. However, you may want to consider hiring a WordPress development company.

WordPress Site Development

A WordPress development company uses premium and expert tools to really take your website to the top. At MacRAE’S, we offer web development services that will make a lasting impression on your target audience. We design your website to be interactive and engaging through the use of the following:

  • Bold Imagery
  • Ease of Navigation
  • Compelling Content
  • Frequent Updates
  • Mobile-Friendly Software
  • Clear, Concise Content

We want to drive traffic to your website and give users a reason to stick around.

How We Make Your Website Interactive

In order to make your website more interactive, we include a section for ratings and reviews on your website. Customers like to know the companies they frequent care about their opinions. Knowing what your customers think about our business can help you improve in certain areas to improve customer satisfaction.

Customer Feedback

Some other ways we gather customer opinions are through polls, quizzes, and surveys. If you want to up the ante and get more people involved, you could offer a discount or gift card for your business if they complete a survey.

Social Media

Social media buttons are another thing we add to your website. Social media gives you the opportunity to directly interact with your customers and audience. It feels more personal than a standard website because of the use of comments and private messages. Social media also allows you to highlight customer reviews and share content around reviews. Reposting reviews from customers can encourage more customers to get involved online.

How We Make Your Website Engaging


WordPress allows for web development services that make designing a website fairly easy. One of the best ways to make your website engaging is to offer a simple layout. Too much content can confuse users. We use different, simple layouts on different pages to prevent the user from growing bored. We also utilize white space to avoid the website becoming cluttered.


Your website will be more engaging with a simple color layout. We use 2 or 3 colors for each page to make sure the user doesn’t become overwhelmed. If your logo has a specific color scheme, we can use it to create your color palette.


If you are looking for a digital marketing agency in Mississauga, or across North America consider hiring MacRAE’S. Your biggest competitors are already online; you need a website that will outshine your competition. Our team provides expert design capabilities to ensure your website operates the way it should. Contact us today!

Sylvie Berube
Sylvie Berube
The staff is amazing and professional. They take time to understand your business
Marla McNabb
Marla McNabb
Very knowledgeable and helpful when it comes to SEO and websites
shelly small
shelly small
MacRAE’S is the perfect choice for anyone wanting to keep their website up-to-date and reliable. They have fantastic customer service and a great technical support team to help you at every step of the way. Highly recommended!
Demetrois Alafogiannis
Demetrois Alafogiannis
The team at MacRae's is outstanding. What an amazing experience from the initial call to the team meetings and performance reports. The communication and attention to detail are 2nd to none. I can not express my happiness to the move to MacRae's enough. And ofcourse the roi is beyond even what was explained to me. Strongly recommend anyone wanting to have their digital presence illuminated to call immediately!
Pathway Communications Official
Pathway Communications Official
MacRAE's has been an amazing partner to Pathway Communications for its digital marketing efforts. There we worked with Sakshi who was our Account manager. We have nothing but great things to say for her! She is extremely thorough professional and responsive to any requests we may present. She has the required expertise and experience in the digital marketing space which helped us in getting the desired results. Her team has helped increase our organic sessions on our website with continual month over month increase. Our keyword rankings have increased and we have seen so much more traffic to our website. We cannot thank them enough for all of the hardwork and effort put in to making Pathway's digital presence felt.
DuraSystems Barriers Inc.
DuraSystems Barriers Inc.
We are very pleased with the excellent service we have received from MacRAE's and specifically our account manager Deepak. Deepak's monthly phone calls to update us on our SEO progress, as well as to inform us of plans that Google may have in the works that could affect our SEO rankings, are extremely helpful in our decision making.
lou alexiou
lou alexiou
MacRAE's built up our ranking and we got results. Support team is awsome! The monthly meetings and immediate response are invaluable. Thank you Deepak and Rebecca.
Andrew White
Andrew White
MacRAES' has been our SEO provider for a number of years. When it came time to update our website, we turned to them. Their expertise, reasonable cost and attention to detail has resulted in a website that is fully optimized for new search engine algorithms.
Gene Vincent
Gene Vincent
I have worked with a lot of Internet vendors. We are so happy to have worked with Deepak and his team of engineers at MacRae. Punctual and productive, the quality of his work falls into the category "none better". We look forward to working with him on future projects...
Robert Dunford
Robert Dunford
If you need a website and or digital marketing services, MacRAE'S is an excellent choice. (note I work here) The team takes every program very seriously and delivers consistent, high quality recommendations and services to help businesses grow. Our customers come from manufacturing, transportation, dentistry to name a few.
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Contact us to explore how we can help your business grow.