What You Need to do When Developing a Great New Website

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October 5, 2021 Web Design & Development

A great website is what it takes to turn your luck around in business. While creating one takes effort and expertise, the rewards are worth the trouble. But if you find this route frustrating, hiring a website development company will save you a lot. Thanks to their web development services, you will incur a small fee in exchange for a great new website. Without further ado, here is what you need to do when developing a great new website:

Find a prominent domain name

Start by choosing a great domain name that prospect visitors can use to easily locate your site. Since it’s the address to your site, ensure it strike a great impression for purpose and usability. And most importantly, it must be good for SEO. That said, use the following tips to create your domain name:

  • Must easy to spell
  • Very short
  • Must have the right domain extension
  • Use an SEO friendly address
  • Only use essential names
  • Should be memorable
  • Must accommodate future growth

Choose a secure and flexible web hosting provider

Web hosting is essential if you want your site to appear on the internet. Through your domain name linked to a hosting platform, the visitors can locate your site during an online search. Your budget can range between $2-100 monthly depending on the hosting provider you prefer. But to reduce your spending on a hosting platform, pick an annual plan. That said, you can choose any of the following types of hosting solutions:

  • Dedicated server: costs about $100-2000 monthly
  • Shared server: costs at least $2 monthly
  • VPS (Virtual private server): costs about $20-50 monthly
  • Use a clear business description

Make good use of the first impression with a clear business description. This means your visitors should clearly know your identity and the services you are offering on your site. This will limit confusion and ensure they spend a few more minutes checking out your offers.

Use the best CMS (Content Management System)

CMS is essential if you want to manage your site well. You can use it in the development and management of your site content. And if you choose a reliable CMS, you don’t need technical skills when managing your site. That said, you can choose any of the following top CMSs:

  • WordPress
  • Joomla
  • Drupal
  • Wix
  • Squarespace
Look at their reviews and decide which fulfills your site needs. Also, it must be easier for you to manage.

Work with a reliable e-commerce platform

If you are developing your site for e-commerce purposes, then you’ll need a good platform for this. This route is a great one if you want to monetize your site and boost your site income. Also, money transactions will be efficient and secure when your users pay for services or products you’ve sold them. On that note, here are the best e-commerce platforms options:

  • WooCommerce
  • Shopify Plus
  • Shopify
  • GoDaddy
  • Wix

You’ll need an Intuitive User Interface

Guarantee positive outcomes from your visitors through using an intuitive user interface. Such an interface will leave an impression on your audience that will encourage frequent visits from them. Use a guide for this, if possible, to ensure you don’t waste your hard-earned traffic.

Site optimization

While a hosting platform ensures your site can be found online, it’s not enough. And this is where site optimization plays a crucial role. It ensures your website ranks on Google front page where your site will be more visible to researchers. Keep in mind, your website will have rivals offering similar content and competing for the same users. But site optimization dictates whose site pops up in front of potential clients during their search.

Other tips

  • Prepare and publish quality content regularly
  • Choose reliable webmaster tools
  • Organize site maintenance plan

Finally, you’ve got all the secrets on how to develop a great new website, so, what’s your next move? If you can tackle this hand on, then start immediately and contact us if you need any clarification. However, if this task is beyond your skills, contact a WordPress website development company.

They will help you where necessary and ensure you get the best new website you want. Speaking of company, contact MacRAE’S if you want any sort of web development services including developing a new site. They have highly skilled web developers who will develop a site that will lead your business to success.

Sylvie Berube
Sylvie Berube
The staff is amazing and professional. They take time to understand your business
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Marla McNabb
Very knowledgeable and helpful when it comes to SEO and websites
shelly small
shelly small
MacRAE’S is the perfect choice for anyone wanting to keep their website up-to-date and reliable. They have fantastic customer service and a great technical support team to help you at every step of the way. Highly recommended!
Demetrois Alafogiannis
Demetrois Alafogiannis
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Pathway Communications Official
Pathway Communications Official
MacRAE's has been an amazing partner to Pathway Communications for its digital marketing efforts. There we worked with Sakshi who was our Account manager. We have nothing but great things to say for her! She is extremely thorough professional and responsive to any requests we may present. She has the required expertise and experience in the digital marketing space which helped us in getting the desired results. Her team has helped increase our organic sessions on our website with continual month over month increase. Our keyword rankings have increased and we have seen so much more traffic to our website. We cannot thank them enough for all of the hardwork and effort put in to making Pathway's digital presence felt.
DuraSystems Barriers Inc.
DuraSystems Barriers Inc.
We are very pleased with the excellent service we have received from MacRAE's and specifically our account manager Deepak. Deepak's monthly phone calls to update us on our SEO progress, as well as to inform us of plans that Google may have in the works that could affect our SEO rankings, are extremely helpful in our decision making.
lou alexiou
lou alexiou
MacRAE's built up our ranking and we got results. Support team is awsome! The monthly meetings and immediate response are invaluable. Thank you Deepak and Rebecca.
Andrew White
Andrew White
MacRAES' has been our SEO provider for a number of years. When it came time to update our website, we turned to them. Their expertise, reasonable cost and attention to detail has resulted in a website that is fully optimized for new search engine algorithms.
Gene Vincent
Gene Vincent
I have worked with a lot of Internet vendors. We are so happy to have worked with Deepak and his team of engineers at MacRae. Punctual and productive, the quality of his work falls into the category "none better". We look forward to working with him on future projects...
Robert Dunford
Robert Dunford
If you need a website and or digital marketing services, MacRAE'S is an excellent choice. (note I work here) The team takes every program very seriously and delivers consistent, high quality recommendations and services to help businesses grow. Our customers come from manufacturing, transportation, dentistry to name a few.
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