What Makes a Good SEO Program?

Dental Office Dentists SEO Program

September 8, 2022 SEO

First of all, we should probably define SEO for those uninitiated. Everyone knows what it is, even if they are unaware of the acronym. SEO stands for search engine optimization. It is what brings back the specific results for any web-initiated search. It is also why when you search for nearby state parks, the results coming back aren’t full of best tattoo parlors. That would be annoying, right? So, now that you know what SEO is, what makes SEO for dentists so important?

If your business is not using SEO optimization, then those search results will not include your company. And if by some miracle it does include your company, it will not be listed at the top of search results. That means you are missing out on potential customers and possible sales. Which boils down to costing you money. The same thing can be said for dental practices. SEO marketing for dentists works the same way. It increases your visibility on the web which translates to site traffic, which in turn translates into more patients.

What Will SEO for Dentists Do for My Dental Practice?

As with any industry, dental practices are in competition with one another. Without a good web presence and a low ranking in search engine hits, patients will not notice your practice. Just a few of the benefits are listed below:

  • Improve Existing Dental Practice Website
  • Increase Dental Practice Searchability
  • Build Trust and Credibility
  • Increase New Patients

Improve Existing Dental Practice Website

If your website is clunky or has a lot of errors associated with it, customers will avoid using it. This is bad news for customer retention. This is also true if your site is not mobile friendly. More people search the web from their phone than from any other digital device.

Increase Dental Practice Searchability

Searchability has to do with where your site shows up in web searches. If your site comes up 502, no one will notice. If it is the first one listed in the results page, everyone will.

Build Trust and Credibility

With your site cleaned up and providing meaningful information, customers will come to trust your site. It is important to offer about us and contact us sections on the webpage so visitors can get to know you and your practice. This builds confidence and trust with potential patients.

Increase New Patients

It should go without saying, that when customers move to a new area, they will be looking for dentists near them. With increased SEO capability, your site will appear higher in the results, resulting in new patients.

SEO for dental office is key to your dental practice and its success. Contact MacRAE’S today for more detailed information.

Sylvie Berube
Sylvie Berube
2023-11-02
The staff is amazing and professional. They take time to understand your business
Marla McNabb
Marla McNabb
2023-11-01
Very knowledgeable and helpful when it comes to SEO and websites
shelly small
shelly small
2023-01-23
MacRAE’S is the perfect choice for anyone wanting to keep their website up-to-date and reliable. They have fantastic customer service and a great technical support team to help you at every step of the way. Highly recommended!
Demetrois Alafogiannis
Demetrois Alafogiannis
2022-07-22
The team at MacRae's is outstanding. What an amazing experience from the initial call to the team meetings and performance reports. The communication and attention to detail are 2nd to none. I can not express my happiness to the move to MacRae's enough. And ofcourse the roi is beyond even what was explained to me. Strongly recommend anyone wanting to have their digital presence illuminated to call immediately!
Pathway Communications Official
Pathway Communications Official
2022-02-04
MacRAE's has been an amazing partner to Pathway Communications for its digital marketing efforts. There we worked with Sakshi who was our Account manager. We have nothing but great things to say for her! She is extremely thorough professional and responsive to any requests we may present. She has the required expertise and experience in the digital marketing space which helped us in getting the desired results. Her team has helped increase our organic sessions on our website with continual month over month increase. Our keyword rankings have increased and we have seen so much more traffic to our website. We cannot thank them enough for all of the hardwork and effort put in to making Pathway's digital presence felt.
DuraSystems Barriers Inc.
DuraSystems Barriers Inc.
2021-06-21
We are very pleased with the excellent service we have received from MacRAE's and specifically our account manager Deepak. Deepak's monthly phone calls to update us on our SEO progress, as well as to inform us of plans that Google may have in the works that could affect our SEO rankings, are extremely helpful in our decision making.
lou alexiou
lou alexiou
2021-06-18
MacRAE's built up our ranking and we got results. Support team is awsome! The monthly meetings and immediate response are invaluable. Thank you Deepak and Rebecca.
Andrew White
Andrew White
2021-06-04
MacRAES' has been our SEO provider for a number of years. When it came time to update our website, we turned to them. Their expertise, reasonable cost and attention to detail has resulted in a website that is fully optimized for new search engine algorithms.
Gene Vincent
Gene Vincent
2021-06-02
I have worked with a lot of Internet vendors. We are so happy to have worked with Deepak and his team of engineers at MacRae. Punctual and productive, the quality of his work falls into the category "none better". We look forward to working with him on future projects...
Robert Dunford
Robert Dunford
2021-05-03
If you need a website and or digital marketing services, MacRAE'S is an excellent choice. (note I work here) The team takes every program very seriously and delivers consistent, high quality recommendations and services to help businesses grow. Our customers come from manufacturing, transportation, dentistry to name a few.
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