PPC Services in Toronto Will Help Boost Your Lead Nurturing Strategy Using Facebook Ads

July 6, 2017 PPC Management

When it comes to successful ad campaigns, Facebook plays an important role. For one thing, Facebook ads help increase leads. Of course, if you need professional assistance, you can always use PPC services in Toronto. By working with a reputable PPC agency in Toronto, you will watch your online business go from ordinary to extraordinary. When choosing among the PPC management services in Toronto, make sure the experts focus on all SEO strategies, not just PPC.

 

Sequential Lead Nurturing

 

For your prospects who prefer emails or who tend to wait to open them, you need to consider sequential lead nurturing with Facebook ads. In either scenario, this effort is beneficial and we need a Facebook ads agency in Toronto. Send out an email on one day then a Facebook ad the next day. The language you use is important; for example, mention a discount or promotion and include a link to the relevant product page.

 

Strategic Targeting

 

Remember, the audience on Facebook is unique. For that reason, you need to use your CRM to create of list of anyone who put a high-value product in his or her shopping cart but left before making the purchase. After uploading this list to Facebook, you can perform what is known as an A/B test that gives you insight into the types of offers or messages required for conversions.

 

Broader Reach

 

Something else to consider is that you should upload your CRM list of users who did not immediately open the lead nurture email to Facebook so that you can identify where your retargeted message should go.

 

‘Lead Ads’ on Facebook

 

“Lead Ads” on Facebook provides you with options for the objective of your campaign. You need to go to “Lead Generation,” followed by “Lead Ads.” There, you can customize a form that works with any device. As a result, this captures information on people interested in what you sell and fills out the form with leads automatically

 

Proper Communication

 

For Facebook Ads in Toronto, be sure to use communication that relates to your targeted audience. The easiest way to get the information that you need is by posting a live Q&A session or a brief survey.

At MacRAE’S, we offer superior SEO and PPC management services in Toronto at competitive rates. We invite you to review our full line of services by visiting our website or call us to speak with a customer representative.

Demetrois Alafogiannis
Demetrois Alafogiannis
2022-07-22
The team at MacRae's is outstanding. What an amazing experience from the initial call to the team meetings and performance reports. The communication and attention to detail are 2nd to none. I can not express my happiness to the move to MacRae's enough. And ofcourse the roi is beyond even what was explained to me. Strongly recommend anyone wanting to have their digital presence illuminated to call immediately!
Pathway Communications Official
Pathway Communications Official
2022-02-04
MacRAE's has been an amazing partner to Pathway Communications for its digital marketing efforts. There we worked with Sakshi who was our Account manager. We have nothing but great things to say for her! She is extremely thorough professional and responsive to any requests we may present. She has the required expertise and experience in the digital marketing space which helped us in getting the desired results. Her team has helped increase our organic sessions on our website with continual month over month increase. Our keyword rankings have increased and we have seen so much more traffic to our website. We cannot thank them enough for all of the hardwork and effort put in to making Pathway's digital presence felt.
DuraSystems Barriers Inc.
DuraSystems Barriers Inc.
2021-06-21
We are very pleased with the excellent service we have received from MacRAE's and specifically our account manager Deepak. Deepak's monthly phone calls to update us on our SEO progress, as well as to inform us of plans that Google may have in the works that could affect our SEO rankings, are extremely helpful in our decision making.
lou alexiou
lou alexiou
2021-06-18
MacRAE's built up our ranking and we got results. Support team is awsome! The monthly meetings and immediate response are invaluable. Thank you Deepak and Rebecca.
Andrew White
Andrew White
2021-06-04
MacRAES' has been our SEO provider for a number of years. When it came time to update our website, we turned to them. Their expertise, reasonable cost and attention to detail has resulted in a website that is fully optimized for new search engine algorithms.
Gene Vincent
Gene Vincent
2021-06-02
I have worked with a lot of Internet vendors. We are so happy to have worked with Deepak and his team of engineers at MacRae. Punctual and productive, the quality of his work falls into the category "none better". We look forward to working with him on future projects...
Robert Dunford
Robert Dunford
2021-05-03
If you need a website and or digital marketing services, MacRAE'S is an excellent choice. (note I work here) The team takes every program very seriously and delivers consistent, high quality recommendations and services to help businesses grow. Our customers come from manufacturing, transportation, dentistry to name a few.
Franco DiGiovanni
Franco DiGiovanni
2021-04-15
Good quality SEO work for my website. Monthly reports on activities comprehensive but a little complex for a non-SEO person to understand.
Jeff Wiseman
Jeff Wiseman
2021-03-25
Great company! I would highly recommend. The value that they can bring to your organization is worth every penny. Deepak and Rob should get special mention as they have made this journey into SEO for my business very easy. Thank you both!
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