How Google My Business Affects Your SEO

B2B SEO services Digital Marketing Strategy Google My Business

November 18, 2021 Digital Marketing

Google is a source for businesses to thrive through the use of marketing tools. Google My Business, is a platform offered by Google that offers businesses an increase in traffic for dental office websites. Best of all, Google My Business is free and comes with immense value. Businesses who know how to maximize their account, such as using SEO for dental offices are likely to increase their searches for when potential customers seek dental care.

To start with the process, dental offices will want to create an account and get it verified. Afterward, businesses should fill out the information necessary to maximize the profile. Here are a few extra tips!

Focus on Name, Address, and Phone Number

When it comes to SEO for dentists, it is essential to utilize business information as much as possible. For example, businesses will want to standardize their name, address, and phone number. It is essential to ensure the name, address, and phone number of businesses is the same on business platforms, including on Facebook and Yelp pages. The information must continue to be consistent to avoid inaccurate information. Businesses must ensure their information is correct on each online digital platform. When it comes to digital marketing for dentists, accurate information makes an immense difference.

Provide Quality Images

When it comes to optimizing a Google My Business profile, it is essential to put your best foot forward. Dental offices should upload quality photos to their business profiles. High quality photos attract more individuals to want to stay on a page. Therefore, businesses should optimize their photo images by providing many for potential customers to view. If there are no high quality images to choose from, businesses should hire a professional to assist. Furthermore, dental offices should stay away from stock photos. Providing intentional photos can assist in keeping a profile up to speed and increase rankings.

Post

Dental offices reach more potential clients when they post frequently to their profiles. Posting more frequently allows profiles to grow. By simply adding updates about businesses for viewers, a larger audience is gathered. Reminders can vary from regular cleanings to dental services offered. There is an “add offer” button on the platform which offices can utilize for promotional purposes.

Reviews

Reviews are a vital part of growth for businesses. Reviews allow for businesses to rank higher than others. While businesses are used to receiving reviews, they can further respond to reviews leaving positive remarks. By simply saying, “thank you,” potential clients can view the comments as a positive business encounter.

Using Google My Business is an essential way to increase a business's digital marketing strategies. For more information regarding the platform, contact the SEO experts for Dental Officers at MacRAE’S for more information.

Sylvie Berube
Sylvie Berube
2023-11-02
The staff is amazing and professional. They take time to understand your business
Marla McNabb
Marla McNabb
2023-11-01
Very knowledgeable and helpful when it comes to SEO and websites
shelly small
shelly small
2023-01-23
MacRAE’S is the perfect choice for anyone wanting to keep their website up-to-date and reliable. They have fantastic customer service and a great technical support team to help you at every step of the way. Highly recommended!
Demetrois Alafogiannis
Demetrois Alafogiannis
2022-07-22
The team at MacRae's is outstanding. What an amazing experience from the initial call to the team meetings and performance reports. The communication and attention to detail are 2nd to none. I can not express my happiness to the move to MacRae's enough. And ofcourse the roi is beyond even what was explained to me. Strongly recommend anyone wanting to have their digital presence illuminated to call immediately!
Pathway Communications Official
Pathway Communications Official
2022-02-04
MacRAE's has been an amazing partner to Pathway Communications for its digital marketing efforts. There we worked with Sakshi who was our Account manager. We have nothing but great things to say for her! She is extremely thorough professional and responsive to any requests we may present. She has the required expertise and experience in the digital marketing space which helped us in getting the desired results. Her team has helped increase our organic sessions on our website with continual month over month increase. Our keyword rankings have increased and we have seen so much more traffic to our website. We cannot thank them enough for all of the hardwork and effort put in to making Pathway's digital presence felt.
DuraSystems Barriers Inc.
DuraSystems Barriers Inc.
2021-06-21
We are very pleased with the excellent service we have received from MacRAE's and specifically our account manager Deepak. Deepak's monthly phone calls to update us on our SEO progress, as well as to inform us of plans that Google may have in the works that could affect our SEO rankings, are extremely helpful in our decision making.
lou alexiou
lou alexiou
2021-06-18
MacRAE's built up our ranking and we got results. Support team is awsome! The monthly meetings and immediate response are invaluable. Thank you Deepak and Rebecca.
Andrew White
Andrew White
2021-06-04
MacRAES' has been our SEO provider for a number of years. When it came time to update our website, we turned to them. Their expertise, reasonable cost and attention to detail has resulted in a website that is fully optimized for new search engine algorithms.
Gene Vincent
Gene Vincent
2021-06-02
I have worked with a lot of Internet vendors. We are so happy to have worked with Deepak and his team of engineers at MacRae. Punctual and productive, the quality of his work falls into the category "none better". We look forward to working with him on future projects...
Robert Dunford
Robert Dunford
2021-05-03
If you need a website and or digital marketing services, MacRAE'S is an excellent choice. (note I work here) The team takes every program very seriously and delivers consistent, high quality recommendations and services to help businesses grow. Our customers come from manufacturing, transportation, dentistry to name a few.
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