The Challenge
Pet All Manufacturing Inc. with MacRAE’S in November 2016. They wanted to increase sales and leads through their website. In the past the client struggled to align their business goals with their digital marketing.
The Solutions Provided by MacRAE’S
- Pet All Mfg. had multiple websites with almost identical content, we analyzed all of the websites and updated the content to make it unique and optimized it for better results
- We created new product pages on the website
- We made many UX/UI changes to the website and resolved the URL structure issues
- We performed multiple on-page activities to build SEO authority
- We worked on the technical aspects such as speed of the website and heading tags
- We optimized their local and Google My Business listings to improve their presence locally as well as on map
